Marco, originally from Italy, has been in China for 20 years, and he has experience in both the manufacturing and technology sectors. A graduate of Singularity University, he authored the book on ecommerce in China. Today’s episode is chock full of trends, statistics, comparisons, and gives snapshots of where China is today — digitally speaking — and where it’s headed.
In today’s episode you’ll learn:
- What brought Marco to China
- How China’s ecommerce evolved
- How China’s digital world compares to that of the US’s
- Why Marco sees a rebalancing happening between China and the West
- Marco’s forecast of China’s ecommerce trends
/
RSS Feed
Listen to this episode on iTunes
What was your biggest insight from this week’s episode? Let Jay know in the comments or on Twitter: @jaykimmer.
LINKS FROM TODAY’S EPISODE
- Read the full transcript from Marco’s interview
- Find Marco on LinkedIn
- Red Synergy
- East-Commerce
- Email: Marco.Gervasi@theRedSynergy.com
DETAILED SHOW NOTES
- (1:36) Marco’s self-introduction
- (4:01) Why Marco initially went to China
- (6:22) An overview of the digital world in China compared to the US
- (11:06) Jay and Marco speculate on how quickly the Chinese tech market will catch that of the US’s
- (12:40) How Chinese ecommerce has evolved since Marco’s move to China
- (17:43) Marco addresses the “power struggle” between the major Chinese digital players
- (20:36) Marco gives a summary of the different sectors of Tencent, the “Disney of China”
- (22:57) Marco compares models of developed and developing countries — Alibaba versus Amazon
- (26:56) Marco addresses the best way to invest in or do business in China and explains why he sees a rebalancing happening between China and the West
- (33:15) Marco highlights a important difference in marketing structures he sees between China and the West
- (34:27) The big trends Marco sees on the horizon
- (39:32) Marco discusses big data and AI in China
- (42:59) Marco’s current projects
Leave a Reply