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18: Tom Bilyeu, Co-Founder of Quest Nutrition

Tom Bilyeu has achieved what most entrepreneurs only ever dream of: he co-founded and helped build “a unicorn,” a startup valued at over $1 billion.

But unlike most of us (who might be content to retire early in a tropical paradise and sip piña coladas for the rest of our days), Tom didn’t stop there.

18: Tom Bilyeu, Co-Founder of Quest Nutrition
The Jay Kim Show : Entrepreneurship | Investing | Startups
The Jay Kim Show : Entrepreneurship | Investing | Startups
Tom Bilyeu, Co-Founder of Quest Nutrition
00:00 / 34:49
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He recently founded Impact Theory, a business committed to producing impactful content with an explicit focus on helping people become better versions of themselves.

But that’s not all…

Tom’s plans for Impact Theory go way beyond a simple content business. His team is committed to incubating and the accelerating the growth of startups that are committed to solving the world’s biggest challenges.

In this episode, you’ll learn:

  • How Tom harnessed social media to create one of the fastest growing companies in America
  • Why financial success doesn’t matter if you don’t feel a connection to what you’re doing
  • The one thing you need to become a successful entrepreneur
  • Actionable advice for anyone questioning whether entrepreneurship is worth it

Listen to this episode on iTunes.

Join the conversation on Twitter: @jaykimmer.

Links from Today’s Episode

  • Read the full transcript from Tom’s interview
  • Find Tom on LinkedIn, Twitter, Facebook, and Instagram
  • Ignite your potential with Tom’s brand new platform, Impact Theory
  • Step up your nutrition game with Quest Nutrition

Detailed Show Notes

  • (2:50) Tom’s early experiences with entrepreneurship
  • (6:27) A valuable lesson on why passion matters
  • (8:51) On deciding to step away from a successful tech startup
  • (10:40) “Success without fulfilment is the ultimate failure”
  • (16:16) How Tom broke into the oversaturated nutritional protein bar market
  • (17:59) On building a community using social media
  • (19:36) How consistently dishing out small amounts of value can earn you access to a huge audience
  • (22:56) Tom’s counter-intuitive advice that’s bound to make some people angry
  • (27:57) Why the best possible time to build a business that matters is right now
  • (30:16) Tom’s next passion project that’s set to change the way entrepreneurs turn their ideas into reality

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